Last Launch with PAT

Boost rank. Maximize sales.

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PAT (Preferred Audience Targeting)

Dial in, with laser-like focus, the highest quality customers to explode your product rank. Exclusively available through Last Launch.

Launch Evolution

Each powerful and potent rank-boosting variable rolled into a single launch platform. Last Launch is the true evolution of Amazon product launches.

Dominate the Competition

Leave your competition in the dust by capturing rank and dominating placement. More visibility directly translates to more revenue for your business.

Join the launch evolution

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Real Results

Post-Launch Rank Boost is Remarkable

"Thank you Last Launch! Having burned through dollars and time trying to figure out Facebook for my launches, I now leave it to the Seller.Tools geniuses!"

- Shaad Rehman

If you want keyword movement, look no further than Last Launch!

Can’t wait to run my next launch! Give Last Launch a try, you won’t regret it.

- Devin Dorosh, Grillaholics

Last Launches have given our products huge boosts in keyword rankings that would have taken much longer to achieve on our own.

We look forward to incorporating this tool on many of our future product launches!

– Garret Akerson

Up to 3 Keywords

Capture insane value by launching to rank for up to 3 keywords in a given Last Launch.

Boost Rank

Capture insane value by launching to rank for up to 3 keywords in a given Last Launch.

Amazing Support

Our world-class customer support team is quick and thorough in supporting you during your Last Launch.

Leverage PAT

Put PAT to use for your launch. Only the highest quality customers are hand-picked for your launch for the greatest effect and best result.

Real Insights

Be in the know while your sales grow! See your Last Launch results in real time through your Seller.Tools dashboard. All your most important metrics in one easy to navigate dashboard.

Perfect Pricing

Simple, straightforward, per-product pricing for rank domination

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Answering your questions about Last Launch with PAT

How many units/codes are recommended to giveaway?
Use the ‘Recommended Units’ available at the time of submission of your Last Launch (under the Units tab). We strongly advise against using any quantity that’s not recommended by Seller.Tools.


How long does a Last Launch run? It's my scheduled launch time but I don't see sales yet.
Each Last Launch will aim to be completed within 24 hours of the selected date/time to ensure the highest sales velocity in the shortest period of time. While every effort is to launch when a launch is scheduled, factors and considerations may dictate that the launch may run up to 24 hours after the selected date/time. Please keep this in mind when monitoring sales during and post-launch.

Where do I see the results of my Last Launch?
Last Launch analytics are available via the Last Launch dashboard in your account. You can expect to see full and complete launch results approximately 5 days after your scheduled launch time.

Can I cancel or reschedule a scheduled Last Launch?
Rescheduling or cancellations are considered by the Seller.Tools team prior to 48hrs of the scheduled launch time. While there is no guarantee of reschedule/cancellation we will make every effort to accommodate your order. Accordingly, the expectation is that orders are final and any alterations to orders can/will be the exception.

I have heard a lot about PAT. What is it and is it something I can leverage as part of my Last Launch?
PAT (Preferred Audience Targeting) is an exclusive feature of Last Launch. It ensures you’re launch targets high(er) quality Amazon customers. This has shown to have a greater effect on rank/placement. Through our testing we’ve found that this focus on quality over quantity gives Last Launch customers better, more reliable results.

Can I use this for a new listing?
Yes, we’ve seen positive results with new listings as long as they are effectively optimized and pass the ‘do they look like they belong’ test. Put yourself in your customers shoes. Does your product image, listing, reviews, etc. reflect that you belong as a top ranked product for that given keyword? If not, we’d advise against launching until your product listing is effectively optimized.

How much does it cost to run a launch?

Launches start at $50 for 50 distributed codes, then increase on a per-code basis. View our customized pricing structure here.

How do I generate single use coupons on Amazon?
Follow our full walk-thru video here.


What can I do to ensure a successful launch? Do you guarantee results?
To ensure a successful launch be sure to utilize every resource made available before and during launch set up. This includes the Last Launch FAQ’s, Seller.Tools Academy and a thorough review of the submission form. Each resource is intended not only to mitigate any issues but help to make your Last Launch as effective as possible. Keep in mind that you launch at your own risk and results are not guaranteed. 

Would you be able to tell me what keywords to rank for?
Selecting keywords is ultimately a business decision and we will not provide guidance for this step. We understand other launch providers have provided this guidance at an additional cost and have decided not to provide this as a service at this time. However, we encourage taking full advantage of our Facebook community FBA Kings where 7 & 8-figure sellers are actively discussing the most up to date strategies and insights. It’s a great forum for immense value and potential guidance with Last Launch, keyword selection and a variety of other important subjects.

How can I make sure my launch results 'stick'?
We advise considering strategies such as lowering your price and increasing your PPC spend immediately following your launch. It’s important to maintain a high level of sales velocity (alongside well-optimized listing) to ensure your launch is as effective as possible and can maintain rank over time.

Who handles customer support for customers taking part in a Last Launch?
It is your responsibility as the brand to provide customer support to customers during the launch process. When questions arise such as the validity of provided coupon codes we recommend first ensuring that codes are active prior to providing exceptional, prompt support. In rare cases there may be attempts at manipulating the process to take advantage of using multiple coupons for a single deal. We recommend using your best judgement and carrying through your standard support protocols in such cases.

I don’t see my question answered here. Who do I contact?
Our support is happy to help with your Last Launch related questions. Contact them by using the “Help” button in your Seller.Tools dashboard. Keep in mind they will not be able to make business-related decisions for you or guide you beyond assistance with the completion of your Last Launch.

Last Launch with PAT

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Seller.Tools is the Amazon optimization platform created by the top 1% of Amazon sellers. Leverage actual Amazon data for unmatched insights to take your business to new heights.

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Seller Tools
5940 S Rainbow Blvd.
Ste 400 # 72094
Las Vegas, NV 89118-2507
United States



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